In The Times (London) Magazine (colour supplement) there is a regular page called Men's Stuff. It is aimed at the stereotype male (emotionally retarded and intellectually challenged) with more money than sense. It features male perfume, clothes, gadgets, adventure stories etc. It also assesses whether a famous male "can dress" ie well or badly. The criteria are never clear, and this week the person being gratuitously insulted is Robert Plant.

And this week, in amongst all this stuff is a Meridian 808.2.

Is this a triumph of Meridian marketing or will their name be sullied by association? I suppose all publicity is good publicity. Only a contact phone number is given rather than refer the reader to the now rather good website, complete with up to date news (well done Meridian for the latter).

Asa Post