IMHO..........

* Tidal wont "win" because it offers Lossless CD Tracks

* Tidal wont "win" because it offers MQA

* Tidal wont "win" because Jay Z is the CEO (or whatever)

* Tidal will only win if it can convince the biggest Artists in the world to follow Taylor Swift's model (hopefully not her music wink )

She negotiated with Spotify last year to get them to withdraw her music from their Free service........and when they refused, she pulled all her music from Spotify

As one of the biggest selling Artists, she had the POWER to force her recording company to withdraw her music.......I'm sure they were dragged along kicking and screaming........the smaller selling and "Independent" artists will not have the power to force their recording companies to do anything of the sort

If Jay Z et al can get all the Artists on the stage last week......plus many of the other "big sellers"......to pull their music from Spotify & Pandora and make their music "exclusive" to Tidal......where they can earn twice the royalty rates offered by Spotify.......then that will force the regular punter, who listens to Spotify in their car and on their phones, to subscribe to a service that offers ALL the music they want and not just a subset of it

Right or wrong, these Artists just want to make people pay $10 to $20 a month to listen to their music......as well as X-Million other Albums.......which IMHO is a justifiable request......

Many people are used to not paying for their music enjoyment......and it will take a paradigm shift to convince people that paying for music is worthwhile.....and it's only the most successful artists in the world that have the "power" to make such a change

Last edited by Ronnie; 2015-04-07 05:13.
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