I'm with you Shaun, hate it. Creativity is being skewed towards generating scenes for the biggest 3D effect, rather than the development of the story.
Hollywood didn't need 3D to dampen creativity and its quite a long time since they broke with the tradition of " 3 things to make a movie - story , story , story ! " . They have more interest in limiting films to PG13 level ( Predator v Alien formerly both adult franchises ) or conversely turning marginal success into a trilogy or quadrilogy ( Cars3 anyone ? )
If you don't like pizza , don't eat pizza . If you don't like 3D ......
~M~